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The thinking behind the prompts.

Longer pieces on AI product images and video ads, one category or question at a time. For the step-by-step prompts, see the free library.

Three AI-made images of the KNOT hoodie concept: a sage green hoodie on a hanger against a white door, the same hoodie as a ghost mannequin image on white, and a close-up of the tonal KNOT embroidery on the chest
14 Oct 2026

AI ghost mannequin product photography: one hanger photo to a full apparel set

How we turn one phone photo of a hoodie into ghost mannequin images with AI: front, back, angle, detail and flat lay, plus the checks clothing brands need.

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Three AI-made concept products side by side: a MELLO sleep gummies jar, an OAKEN fig and cedar candle, and a pair of STRATA trail running shoes
14 Oct 2026

Are AI product images allowed on Amazon, Etsy and Shopify? What each platform's rules actually say

Are AI product images allowed on Amazon, Etsy and Shopify? What each platform's rules actually say about AI photos, AI people, and the line we never cross.

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Three AI-made images of the ORRA gold hoop earrings concept: the open sage-green box on travertine in a hard beam of window light, a model in side profile wearing the hoops, and one hoop hanging from a fingertip against a sage backdrop
8 Oct 2026

AI jewelry product photography: keep the metal, the shine and the size real

How we make AI images for jewelry brands: gold that reads as metal, a pair that stays a pair, a true size on a model, and where jewelers should skip AI.

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Three AI-made images of the NUMI baby balm concept: the jar on a pale wooden nursery shelf beside folded muslin, two adult hands holding the open jar to show the balm, and the jar on a wooden bath tray across a white tub
8 Oct 2026

AI product photography for baby brands: a calm, honest set without a baby in the frame

How we make AI images for baby brands: one soft world written once, adult hands instead of AI babies, real textures, and what parents need to see for real.

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Three AI-made images of the MELLO vitamin gummies concept: four jars in sleep, focus, calm and energy colours on a sunny kitchen counter, a macro of sugar-coated star and moon gummies, and the sleep jar on white with gummies in front
8 Oct 2026

AI product photography for supplement brands: every flavour on brand, nothing the label can't back

How we make AI images for supplement brands: an exact label, every flavour in one look, a clean listing image, and the pictures supplements should never fake.

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Three AI-made launch images of concept products: four MELLO gummy jars on a sunny kitchen counter, a model wearing ORRA gold hoop earrings in side profile, and a man in KESTREL sunglasses on a wooden boat on a turquoise sea
8 Oct 2026

Product photos before your stock arrives: launch with images you can stand behind

Your launch date is set and your stock isn't here. How to make launch images from one sample, what to label, and what to swap when the first cartons land.

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Three AI-made images of food and drink concept brands: the MOSSO matcha tin in a burst of green powder, the BLOOM honey jar with honey dripping from a wooden dipper, and a man holding a DUSK cold brew can against a white linen shirt
7 Oct 2026

AI product photography for food and beverage brands: the pack stays true, the scene does the selling

How we make AI images for food and drink brands: a label that never drifts, honey and powder that obey physics, one model across a set, and where to skip AI.

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Three images of the HALDEN concept linen and room spray: the original packshot on a plain grey background, an edit from a loose prompt with the bottle small on a cluttered bedside shelf with a plant, a bowl and books, and an edit from a locked prompt with the bottle large and unchanged on an oak shelf with a sprig of sage
7 Oct 2026

Does ChatGPT change your product? We tested it, and here's how to stop it

We gave OpenAI's image model one product photo and two prompts. The label survived both, but the lazy prompt still changed the size, framing and focus.

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Three AI images of the HALDEN concept linen and room spray made with OpenAI's image model: the bottle lying on crumpled linen with dried sage, standing beside a gift wrapped in brown paper with fairy lights, and held up in a hand by a window
7 Oct 2026

ChatGPT product photography prompts, tested on one real product

Eight copy-paste ChatGPT prompts for product photos, each run once on the same bottle: white background, flat lay, lifestyle, dark, gift, hand, ad and mist.

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Three AI edits of the HALDEN concept linen and room spray made with Nano Banana: the bottle on a stone bathroom windowsill with a trailing plant, on a seamless terracotta backdrop, and on a bedside table with snow outside the window
7 Oct 2026

Nano Banana product photography prompts: edit your real photo, tested

Five Nano Banana (Gemini) prompts that edit your product photo: a new scene, new light, a new background, a season and object removal. All tested, one failed.

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Three images of the HALDEN concept linen and room spray: the plain packshot on a grey background, the bottle on an oak bedside table beside folded linen made with AI, and a hand spraying it over a made bed made with AI
7 Oct 2026

Will AI replace product photography? An honest answer from a studio that uses it

Not the photo of your real product. What AI already does better than a shoot, what it still can't do, and who should still book a photographer.

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Three AI-made images of the KOA oatmeal dog shampoo concept: a golden retriever on a towel being brushed, a flat lay with a wooden brush and a red ball, and the bottle on a porch step in golden-hour light with the owner behind it
6 Oct 2026

AI product photography for pet brands: the same dog, the same bottle, every ad

How we make AI images for pet brands: one honest packshot, one dog that stays the same dog, fur and foam that look real, and where pet brands should skip AI.

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Three AI-made images: the ECHO concept earbuds in an open off-white case on a sage-green plinth and on a cobalt-blue cube, and a grey-haired man in a knit sweater wearing AURA concept headphones by a window with a coffee cup
5 Oct 2026

AI product photography for electronics: clean surfaces, honest scale and a colour that sells

How we make AI images of earbuds and headphones that hold up: an honest packshot, matte surfaces, ports that stay put, and where tech brands should skip AI.

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Three AI-made images of the VESPER concept perfume, a square glass bottle of amber eau de parfum with a black ribbed cap: by glowing carved pumpkins, on a black plinth under one spotlight, and held by a woman in a black velvet high-neck top in gold confetti
5 Oct 2026

AI product photography for perfume brands: glass, liquid and light that hold up

How we make AI perfume images that look expensive, not fake: an honest packshot, glass and liquid that obey the light, Q4 campaigns, and where to skip AI.

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Three AI-made images of the Strata Trail 02 concept running shoe in rose metallic and silver: a flat lay with material swatches, a mid-air shot with flying laces, and the pair standing with loose laces
5 Oct 2026

AI product photography for shoes: the pair, the sole and the laces, done right

How we make AI shoe images that hold up: one honest packshot, a pair that matches, laces that obey gravity, a shot list, and where shoe brands should skip AI.

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Three AI-made images of the OAKEN fig and cedar concept candle: a flat lay with figs and cedar, the lit candle held in two hands, and the candle glowing on a bedside table at dusk
4 Oct 2026

AI product photography for candle brands: flame, wax and warm light that look real

Flame, wax, warm light and a label that stays the same: how we make AI candle images look real, the shot list we use, and where a candle brand shouldn't use AI.

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Three AI-made concept skincare products: an AURELLE vitamin C serum on wet stone, a model holding LUMA lip oil behind fluted glass, and a NUMI baby balm jar on a nursery shelf
4 Oct 2026

AI product photography for skincare brands: what makes it look real, and where it breaks

Glass, liquid, skin and tiny label text: what makes AI skincare product images look real, the checks we run, and where a skincare brand shouldn't use AI at all.

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